Candidate marketing

Candidate Mail + Our Expert Support.

Candidate mail is FREE for all official candidates. But how about everything else in the process? Data, Design, Mail Merge, Printing, Bundling and Delivery to Royal mail depots.

Directly into voters’ homes

More than printing and putting letters in envelopes

We help you plan the campaign, create the message, prepare the mailing data, produce the materials and organise delivery.

01

Plan the campaign

We work with you to decide who you need to reach, what you need to say and when each mailing should be delivered.

02

Create the message

We turn your policies, experience and campaign priorities into clear, persuasive content that voters can understand.

03

Print and deliver

We organise professional printing, preparation, fulfilment and delivery, giving you one service from beginning to end.

Built around your campaign

Official Government Data, custom mail merge, targeted post via Royal Mail

Every campaign is different. We can work with your existing campaign information, create a targeted mailing plan and help make sure your message reaches the right homes.

Constituency-wide delivery Reach households throughout the area with one coordinated campaign.
Targeted local mailings Focus on specific wards, neighbourhoods or groups of addresses.
Planned follow-up campaigns Send introductions, policy messages, postal vote reminders and final calls to vote.
Mailing options

A campaign designed around what you need to achieve

Candidate introduction

Introduce yourself, explain why you are standing and give voters a clear reason to find out more about you.

Policy and issue mailings

Focus on the issues that matter in the constituency, with different messages prepared for different areas when needed.

Postal vote campaigns

Deliver timely reminders to supporters and encourage voters to complete and return their postal vote.

Final voting reminder

Put your name, message and polling day information in front of voters during the final stage of the campaign.

Planning ahead gives your campaign more options

Whether you are standing as an independent, for a new party or for an established party, the time to organise your candidate mail is before the campaign becomes rushed.

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Accurate constituency data

We source the mailing data from official government sources

You do not need to find, buy or prepare the data yourself. We identify the correct constituency information, collate the records and prepare the mailing data for production. That means your campaign can reach the full selected audience.

Official sources Data is sourced from recognised government information.
Prepared for mailing Records are collated into the correct production format.
Complete coverage We calculate the volume needed for the selected campaign area.
Full service candidate mail

We handle everything from design to delivery

Candidate mail involves far more than printing a leaflet. We prepare the design, organise the data, meet Royal Mail’s requirements and deliver the completed mailing directly to Royal Mail on the agreed day.

One organised service, one point of contact You concentrate on your campaign. We take care of the design, preparation, printing, packing, booking and delivery process.
How the service works

Every stage organised for you

We manage the practical work needed to turn your campaign message into a completed mailing ready for Royal Mail.

01

We design the leaflet or letter

We create the campaign material around your message, branding, policies and target audience. This can include letters, leaflets, envelopes and supporting inserts.

02

We ensure Royal Mail approval

We check the format, layout, address positioning, mailing marks and production requirements before printing begins.

03

We collate the mailing data

We organise and prepare the address data needed for the mailing, checking the information is in the correct format for production and delivery.

04

We organise the printing

We arrange professional production of the approved materials, including the correct paper, finishing, quantities and personalised elements where required.

05

We bundle and box everything

The completed mailing is sorted, bundled, labelled and packed into boxes according to Royal Mail’s exact presentation requirements.

06

We book the Royal Mail delivery

We arrange the booking with Royal Mail, confirm the handover location and agree the date the completed mailing must arrive.

07

We deliver it to Royal Mail

We transport the prepared mailing to the correct Royal Mail acceptance point on the agreed day, ready for processing and distribution.

08

We confirm the handover

Once the mailing has been accepted, you know the preparation is complete and Royal Mail can begin the final delivery process.

Royal Mail does the rest

Royal Mail processes the completed mailing and delivers your campaign message to the selected homes.

Design to delivery

No chasing printers, data companies, packers and delivery depots

We coordinate the complete process, keep each stage moving and make sure the finished mailing reaches Royal Mail correctly prepared and on time.

Start planning